A shipping container of body butter leaves a factory in Mumbai. It is headed for a warehouse in Rotterdam. Somewhere between the Suez Canal and the Mediterranean, the internal temperature of that steel box hits 55°C (131°F). Inside, thousands of jars of "natural" body butter turn into liquid.
When the container finally arrives in the cool air of Northern Europe, the product re-solidifies. But it isn’t the same. The texture is now grainy, like sand. The oils have separated. The labels are stained.
This is the reality of global export. If you are an importer or a brand owner, the choice between Shea and Kokum butter is not just a marketing decision about "exotic ingredients." It is a technical decision about whether your product will survive the journey.
Definition: What is Shelf Stability?
Shelf stability in cosmetic butters refers to a product's ability to maintain its original texture, scent, and chemical composition over time. This includes resistance to oxidation (going rancid) and thermal stability (resisting melting and phase separation) during storage and international shipping.
Shea butter comes from the nuts of the Vitellaria paradoxa tree, native to West Africa. In the manufacturing world, it is the most common base for body creams.
Shea is high in Oleic acid (about 40-50%) and Stearic acid (35-45%).
The biggest headache with Shea butter in export is crystallization. Shea contains different fats that melt and cool at different speeds. If a Shea-based product melts in a shipping container and then cools down slowly in a warehouse, the Stearic acid solidifies first into hard little "grains." This makes the product feel "sandy" on the skin.
Because Shea has a higher percentage of unsaturated fats (Oleic acid), it has a moderate risk of oxidation. If it is stored in a hot, humid warehouse without enough antioxidants, it will eventually develop a sour, vinegary smell.
Kokum butter comes from the seeds of the Garcinia indica tree, primarily found in the Western Ghats region of India. While it is less famous than Shea, it is technically superior for long-distance logistics.
Kokum is unique because it is incredibly high in Stearic acid (up to 55-60%).
Kokum is naturally more stable than Shea. It does not contain the same complex mixture of fats that lead to graininess. When it melts and re-solidifies, it usually returns to a much smoother state than Shea.
Kokum butter has a very low "Iodine Value." In simple terms, this means it has very few "weak spots" for oxygen to attack. It can stay fresh on a shelf for 1–2 years even without heavy preservatives, making it a favorite for "clean label" brands.
For an exporter, the melting point is the "kill switch" for your product quality.
|
Butter Type |
Melting Point (Celsius) |
Melting Point (Fahrenheit) |
|
Shea Butter |
31°C – 38°C |
88°F – 100°F |
|
Kokum Butter |
38°C – 40°C |
100°F – 104°F |
Standard shipping containers sitting on a ship deck can easily reach 50°C to 60°C.
The real magic happens when you blend them. Adding 20% Kokum to a Shea formula can raise the overall melting point enough to prevent the "soup" effect during a minor delay on a hot dock.
Rancidity is what happens when oxygen breaks down the fats in your butter. It ruins the smell and can irritate the customer's skin.
When you whip a body butter to make it fluffy, you are trapping air bubbles inside a fat matrix.
Manufacturing Tip: To prevent the grainy texture in Shea during export, we use "Flash Cooling." We move the butter from the heating tank to a cooling tunnel rapidly. This forces the crystals to stay small and smooth. If your manufacturer just lets the jars sit on a table to cool, your Shea butter will eventually become grainy.
|
Factor |
Shea Butter |
Kokum Butter |
AG Organica Recommendation |
|
Melting Point |
32°C - 38°C |
38°C - 40°C |
Kokum for better heat resistance. |
|
Oxidation Risk |
Moderate |
Very Low |
Kokum for longer shelf life. |
|
Shelf Life |
12 - 18 Months |
24+ Months |
Kokum for bulk importers. |
|
Texture Stability |
Prone to graininess |
Stable/Brittle |
Blend both for best results. |
|
Climate Suitability |
Cold/Temperate |
Tropical/High Heat |
Kokum for global shipping. |
|
Cost Stability |
Volatile (Africa) |
Stable (India) |
Kokum for predictable pricing. |
|
Ideal Markets |
Europe, USA, Canada |
Middle East, SE Asia |
Use Kokum-heavy blends for MENA. |
Read more: Guide to Private Label Body Butter Manufacturing
This is a high-risk market for Shea. High humidity and extreme heat make Shea separate. We always recommend Kokum-heavy formulations for Dubai or Saudi Arabia.
These markets love the "story" of Shea butter. Since the climate is generally cooler, the stability risk is lower. Shea is a marketing winner here.
Like the Middle East, this is a hot zone. However, consumers here often dislike "heavy" or "greasy" feelings. Kokum is better here because it has a "dry" finish that doesn't feel sticky in 90% humidity.
Shea prices are influenced by political stability in West Africa and harvest cycles. Because Shea is often wild harvested, the quality can vary from batch to batch. This makes long-term contract pricing difficult for large importers.
Kokum is primarily grown and processed in India. The supply chain is highly organized. As a manufacturer based in India, we find that Kokum offers much more predictable pricing. For a brand owner, this means you won't have to change your Retail Price (RRP) every six months because of a raw material spike.
Choose Shea if your brand is focused on:
Choose Kokum if your brand is focused on:
In my years of contract manufacturing, I rarely suggest using 100% of one or the other. The "Goldilocks" formula usually looks like this:
A few years ago, we worked with a brand that insisted on a "Whipped 100% Raw Shea" formula for a launch in the United Arab Emirates (UAE). They wanted the most natural product possible.
We warned them about the heat. They decided to save money on "Dry" (non-refrigerated) shipping. When the 5,000 units arrived in Dubai, the warehouse manager opened the first carton. Every single jar looked half empty. The "whipped" air had escaped because the butter had melted into a liquid during the 20-day transit. The product had re-solidified into a hard, yellow, grainy puck.
The brand had to pay for a total return and re-manufacturing. We re-formulated with 25% Kokum butter and a small amount of Hydrogenated Vegetable Oil to raise the melting point. The second shipment arrived perfectly.
The Lesson: Never prioritize "100% purity" over "logistical reality" if you are shipping across oceans.
Before you wire money for a bulk order, run this checklist with your manufacturer:
Related Reading:
Final Thoughts
Shea butter is a fantastic ingredient, but it is a "fair weather" traveler. If your business model relies on global export and long-term shelf life, Kokum butter is the superior choice for stability. By understanding the fatty acid profiles and thermal limits of these ingredients, you can build a brand that doesn't just look good in a lab—it looks good when it reaches the customer's hands, 5,000 miles away.